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Privacy Information
Welcome to BigRedAutoBook.com.
We understand that privacy is very important to our readers. We want to make sure that you understand why we collect certain information, how we use it, and how we protect it. We want our guests to feel confident that their information is handled with great care on Bigredautobook.com.
How do I know my information is safe on Bigredautobook.com?
In the normal course of business, Bigredautobook.com and the Big Red Auto Book do not share reader information with anyone. We collect this information for the sole purpose of improving Bigredautobook.com and providing more and better services to our readers.
The only times we will divulge a guest's personal information to a third party are:
If we believe in good faith that the law requires such disclosure.
If we need to disclose the information in order to identify, contact or initiate legal action against someone violating Bigredautobook.com's Terms of Service, or someone who is causing injury to or interference with Bigredautobook.com's rights or property, other Bigredautobook.com users, or anyone else who can be harmed by such activities.
In the event Bigredautobook.com contracts with an outside research firm, we may provide your contact information to the research firm to contact you regarding participation in surveys, focus groups or other research activities that will help us improve Bigredautobook.com's products and services. The research firm will be bound by its contract with Bigredautobook.com to use your information strictly for Bigredautobook.com research purposes, to keep your information confidential, and to adequately secure or destroy its records of your information when the research is complete.
What information does Bigredautobook.com collect?
The Big Red Auto Book obtains information from you when you purchase advertising. This information may include, but is not limited to, your name, address, telephone number, e-mail address and what you have purchased.
From time to time, Bigredautobook.com may conduct surveys on its site for research purposes. When you participate in a survey, the information you provide about yourself and your responses are collected by Bigredautobook.com. We will always inform you how we will use this information.
If you contact Bigredautobook.com, we may keep a record of your correspondence.
Bigredautobook.com also tracks and collects computer IP addresses to help with system administration and to compile information about traffic patterns on the site. Computer IP addresses identify computers and the networks or Internet service providers to which they are connected.
Cookies and how Bigredautobook.com uses them
A cookie is a small amount of data that is transferred from a Web server through your browser and stored on the hard drive of your computer. The cookie contains your user name and password so that when you log on, the Web server recognizes you.
Some advertisers on Bigredautobook.com may use their own cookies. When you click on an advertisement, visit an advertiser's Web site or make a purchase from an advertiser, that company may use cookies according to their own policies. Advertisers' cookies are not covered under Bigredautobook.com's policy.
You do not have to permit the use of cookies. You can, through the options in your Web browser, choose to accept all cookies, choose to reject all cookies or choose to receive notification when a cookie is being delivered so that you can make a decision whether to accept each cookie on a case-by-case basis. If you refuse all cookies Bigredautobook.com will no longer remember you when you return requiring you to log in each time you visit the site.
General statistical information
Visits to Bigredautobook.com are monitored to gather statistical information, including the number of visits to the site, the pages visited, which domains visitors come from and the browsers used to visit the site. This data is accumulated at the aggregate level.
This statistical information enables us to evaluate the effectiveness of the services we provide, to monitor site performance and to make it easier for visitors to use the site.
How does Bigredautobook.com use the information it gathers?
Information collected on Bigredautobook.com, including traffic patterns and user behavior, is used primarily for the following purposes:
Internal research. Bigredautobook.com is continuously assessing how visitors use the site. This data assists us in making decisions about how to improve the site and to better serve our users. Research data are aggregated and do not include data about specific individuals. We may share aggregated research (but not individual user information) with our advertisers or business partners. Additionally, Bigredautobook.com may use your information to contact you to ask for your participation in a focus group, survey, or some other type of research effort. To customize your experience on Bigredautobook.com. As Bigredautobook.com improves its service, it may offer users more opportunities to customize content and other aspects of the site. Information provided by you may be used to assist in the customization process, if you elect to participate in these features. To tailor advertising efforts. Most of the information and services available to you at Bigredautobook.com are free. In order to continue providing services free of charge, Bigredautobook.com sells advertising. Advertisers prefer to target their communication toward audiences who are most likely to be interested in their products. The information gathered on Bigredautobook.com helps us advise advertisers in general terms about certain aspects of site visitors (e.g. how visitors use the site, general demographic attributes of visitors, usage patterns on various parts of our site, etc.). This information helps both advertisers and Bigredautobook.com make better decisions about where to place advertising. No specific information about individual users is ever provided to advertisers. However, visitors who choose to conduct financial transactions with advertisers on Bigredautobook.com may provide specific data to those advertisers during the process of their transactions. Additionally, any information provided during the purchase of Bigredautobook.com or Big Red Auto Book products or services will result in the collection of certain information required to complete the transaction. More specifically, here is how Bigredautobook.com may use information you provide:
E-mail addresses. If you supply Bigredautobook.com with your e-mail address, either by registering on the site or by communicating with us via e-mail, we may, from time to time, send you information that we believe would be of interest to you via e-mail. This information may be from Bigredautobook.com, the Big Red Auto Book, or from one of our quality advertisers. Note: If we send you e-mail on behalf of another company, your information is never disclosed to that company. Rather, the company provides us with the information it wants to send, and we prepare and send the e-mail directly to you. Your information never leaves our systems. Postal addresses. If you supply Bigredautobook.com with your postal address, we may send you periodic mailings with information on new products, coming events, surveys or other research materials, or other information we think might be of interest to you. Telephone numbers. If you provide your telephone number, Bigredautobook.com may call you regarding orders you have placed online, to tell you about new products, services, or coming events, or to offer other information that may interest you. Additionally, Bigredautobook.com, the Big Red Auto Book or one of their agents may call you for research purposes.
What information is covered by this privacy policy? What isn't?
All information you provide directly to Bigredautobook.com is covered under this privacy policy. This information may include but is not limited to your name, address, phone number, and e-mail address.
Information that you might post on a message board, forum, or chat room is not protected under this privacy policy. Information posted in any of these public areas is not considered confidential communication. Bigredautobook.com has the right but not the obligation to monitor the content of its bulletin boards, forums and chat rooms to determine compliance with its policies and terms of use and any other operating rules established for the website. Bigredautobook.com shall have the right in its sole discretion, and without prior notice, to edit, refuse to post, or remove any materials submitted to or posted to its bulletin boards, forums, or chat rooms.
Please keep in mind that whenever you voluntarily disclose information on a public website - for example, on message boards or in chat areas - that information can be collected and used by others. In short, if you post information online that is accessible to the public, you may receive unsolicited messages from other parties in return. Bigredautobook.com is not responsible for the disclosure of your information under these circumstances and such disclosure is not covered under this privacy policy.
Additionally, advertisers and vendors hosted on our site, or who link to our site, may collect information about you if you visit their websites, or purchase products or services from them. Information collected by vendors or advertisers hosted on Bigredautobook.com or who link to Bigredautobook.com is not covered under this privacy policy.
Finally, you are solely responsible for maintaining the secrecy of your passwords and/or any account information. Please be careful and responsible whenever you're online.
What if I don't want Bigredautobook.com to contact me?
You may opt out of any or all contacts from Bigredautobook.com at any time. All e-mails sent to you from Bigredautobook.com will allow to opt out of any further e-mail from us. You may e-mail us at webmaster@Bigredautobook.com to opt out of our email programs. You may also write or call us at the following address and phone number to notify us regarding use of your information:
When you register on Bigredautobook.com, you will be given the opportunity to opt out of further communication from us.
You may accept certain kinds of contact and decline others. For example, you may choose to accept e-mails, but not postal mail or telephone calls.
If, at anytime in the future, Bigredautobook.com decides to use information provided by you in a way not described here, we will contact you beforehand to explain the use of the information and give you the opportunity to decline that use.
Security technologies
Bigredautobook.com uses industry-standard encryption technologies when transferring and receiving consumer data exchanged with our site. When we transfer or receive certain types of sensitive data, such as financial information, we will redirect you to a secure server and will notify you through a pop-up screen on our site. We have implemented appropriate security measures in our physical facilities to protect against the loss, misuse or alteration of information that we have collected from you.
Making corrections to your information
Upon request, you may review all information that we maintain in your record, including contact information (name, address, Zip Code, phone number, e-mail), or any other information we may keep in your record.
You may also request that inaccuracies be corrected in any information that we maintain in your record.
Submit your request by contacting Bigredautobook.com via e-mail, postal mail, or telephone.
Contacting Bigredautobook.com If you have any questions about our privacy policy or the privacy practices of this site, please contact us at webmaster@Bigredautobook.com. You may telephone us at (402) 537-2999. You may write to us at:
Big Red Auto Book
1413 S. Washington St., Suite 300
Papillion, NE. 68046
© Copyright 2008 Midlands Newspapers, Inc. All rights reserved.
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